Can we limit how many of one item are sold?

Yes. Per-item stock counts run alongside per-slot capacity, so forty sourdough loaves is forty, and the item marks itself sold out rather than taking an order you cannot fill.

How do celebration cake orders work?

Set a lead time on the item - three days, two weeks, whatever the bake needs - and the storefront only offers collection slots that respect it. Take a deposit or the full amount at order, with the customisation notes attached to the order.

Can wholesale customers order on account?

Yes. Trade customers can be set up with their own pricing and pay by invoice or bank transfer rather than card, on the same menu the retail storefront runs.

Online ordering for bakeries

Sold out by ten, pre-sold by eight

Bakery economics are pre-order economics: limited batches, celebration cakes booked weeks out, and a queue that gives up when the shelf looks thin. Direct ordering turns the morning rush into orders you already hold.

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Converting checkout

5-star Google reviews

+6.4%

Spend per head

Commission fees

What actually gets in the way

The batch is the ceiling
Per-slot capacity and per-item limits mean you sell what you baked, not what you hope to bake. When the cinnamon buns are gone, the storefront says so.
Cakes are contracts
Lead times, deposits and collection slots on celebration orders, captured at order time instead of over four phone calls and a notebook.
The regulars buy on rhythm
Same order, same days. A guest list you own means the Friday sourdough crowd hears from you on Thursday.
Wholesale runs on the same menu
Standing orders for cafés and offices sit alongside the retail menu, with their own pricing, lead times and invoicing.

What you would run

Operators already running it

£20K+

saved per year - no order-taking staff required

We opened with Storekit. I don't think we could have made the model work without it.

Freddie Sheen · Co-Founder · Rogue Sarnies

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2×

the app users they had on Vita Mojo

We had a platform that did everything - but not well enough. The app had no branding, we had no control, and our catering team were spending every morning on the phone to couriers.

David McCarroll · Tech Lead · Sprout & Co

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Things operators ask

Can we limit how many of one item are sold?
Yes. Per-item stock counts run alongside per-slot capacity, so forty sourdough loaves is forty, and the item marks itself sold out rather than taking an order you cannot fill.
How do celebration cake orders work?
Set a lead time on the item - three days, two weeks, whatever the bake needs - and the storefront only offers collection slots that respect it. Take a deposit or the full amount at order, with the customisation notes attached to the order.
Can wholesale customers order on account?
Yes. Trade customers can be set up with their own pricing and pay by invoice or bank transfer rather than card, on the same menu the retail storefront runs.