Online ordering for cafés
Beat the queue you built
A good café's problem is its own success: a queue at eight forty-five that costs you the people who look through the window and keep walking. Order-ahead moves the queue onto phones, and the counter becomes a collection point.

#1
Converting checkout
5x
5-star Google reviews
+6.4%
Spend per head
0%
Commission fees
What actually gets in the way
Peak is twenty minutes long
Order-ahead spreads the eight-to-nine rush into a stream the bar can actually pour. Guests collect on their name, not on their luck.
The regular is the business
Cafés live on frequency. Every direct order builds the guest record that lets you bring the Tuesday flat white back on a quiet Thursday.
Lunch is a second business
Sandwich pre-orders and office group orders run through the same menu, so the twenty-cup run does not stall the counter.
Loyalty without a stamp card
Stamps, points and rewards run on the same account the order does, so nobody has to remember a piece of card at the till.
Operators already running it
2×
the app users they had on Vita Mojo
We had a platform that did everything - but not well enough. The app had no branding, we had no control, and our catering team were spending every morning on the phone to couriers.
David McCarroll · Tech Lead · Sprout & Co
Read the case study →
£20K+
saved per year - no order-taking staff required
We opened with Storekit. I don't think we could have made the model work without it.
Freddie Sheen · Co-Founder · Rogue Sarnies
Read the case study →
Things operators ask
How do staff know whose coffee is whose?
Orders arrive with the guest's name and collection time on the kitchen screen or ticket, in the sequence they need to be made rather than the order they were placed.
Can we cap how many order-ahead drinks come in at once?
Yes. Per-slot capacity means 08:30 accepts what one barista can pour in fifteen minutes and then closes. The queue you are avoiding does not simply reappear on the collection shelf.
Is a branded app worth it for a café?
It usually is, because cafés run on frequency more than any other category. A home-screen icon and a push notification are the cheapest way to turn a three-times-a-week guest into a five-times-a-week one. App Studio builds it without an agency.
Start taking
direct orders
Live in minutes, not months. Free to set up, no commission, no contract.











